Take the tour through Saab's Move your mind-room at ICEHOTEL in Jukkasjärvi, far above the Arctic Circle in northern Sweden. The installation highlights various aspects of the Saab brand. And it does it with lights, sound and, of course, ice. The entire installation is made of ice and features, among many other things, a full scale replica of the Saab Aero X.
Auto, Saab, Aero, Icehotel, Jukkasjärvi, Lowe, Brindfors